M.I.S Logistic Ltd · Manchester Courier
A fast, mobile-first website for a Manchester courier & freight company, from small vans to box trucks, built to turn visitors into one-tap WhatsApp quotes.
The Challenge
M.I.S Logistic runs a full ladder of vehicles, from a small SWB van up to a box truck with a tail lift, but had no professional online presence. Potential customers couldn't see the fleet options or get a price quickly, and enquiries were being lost. They needed a site that:
- ✓Loaded instantly and worked flawlessly on mobile, where most customers browse.
- ✓Made it obvious which vehicle fits which job, so customers self-qualify.
- ✓Turned interest into a real conversation: a one-tap WhatsApp quote, not a slow form.
- ✓Felt trustworthy and premium enough to win business and contract routes.
Key Insight: For an urgent courier service, speed-to-quote is everything. The fastest path from "interested" to "talking to the driver" wins the job.
My Approach
We hand-coded a fast, accessible static site (no bloated page builder) with a looping hero video and an animated route map for a premium first impression. A clear "fleet ladder" lets customers pick the right vehicle, and every CTA opens a pre-filled WhatsApp quote, with a PHP-backed form as a fallback. The build is SEO-optimised, fully responsive, and deployed with aggressive caching for sub-second loads.
Development Process
Discovery
Mapped the fleet, the customer journey, and the key action: get a fast quote via WhatsApp.
Design
Designed a bold, mobile-first layout with a video hero, fleet showcase, process and coverage sections.
Build
Hand-coded HTML/CSS/JS with one-tap WhatsApp quoting, a PHP enquiry form, accessibility and SEO baked in.
Launch
Deployed on fast hosting with cached, versioned assets and a video-poster fallback for instant loads.
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